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Gertraud Gänser-Stickler, M.Sc.

Universitätsstr. 91
50931 Cologne

Building: 810, Floor: 1, Room: 1.43

Phone: n.d.

Curriculum Vitae

Getraud Gänser-Stickler has been a research associate at the Professorship in Entrepreneurship and Management at the University of Cologne since April 2018. After graduating with two Bachelor degrees in English and American Studies (BA) and Economics (Bakk.rer.soc.oec.) at the Karl-Franzens-University in Graz and a stay abroad at the Université Bordeaux Montaigne, Getraud Gänser-Stickler pursued her Master studies of Economics at the Heinrich-Heine-University in Duesseldorf (M.Sc.). During her studies, she has gained practical experience through a three-month internship at the Austrian embassy in Berlin and a one-month internship at the Capital Bank GRAWE in Graz. From October 2016 to March 2018, she was a research associate at the Department of Management at the Heinrich-Heine- University in Duesseldorf.

Research Interests

  • Corporate Entrepreneurship
  • Entrepreneurial Behavior


  • Kuske, J., Zapkau, F.B., Gänser-Stickler, G. & Schwens, C. (Fortcoming). Too Small to Care? Developing a Model Explaining Managers’ Decision to Adopt Employee Stress Prevention Practices in Micro and Small Enterprises. Industrial Marketing Management (IMM).
  • Gänser-Stickler, G., Schulz, M., & Schwens, C. (Forthcoming): Sitting on the Fence – Untangling the Role of Uncertainty In Entrepreneurship and Paid Employment for Hybrid Entry. Journal of Business Venturing (JBV).
  • Fritze, M.P., Gänser-Stickler, G.M., Türk, S., Zhao, Y.* (2019). “F*ck Off Google": Protest Against Google Campus Berlin. The CASE Journal, 15(6), 669-688. *Alphabetical order indicates that all authors contributed equally to this publication.